One pair at a time.

Wondersauce partnered with Bombas for the redesign and relaunch of the ecommerce website. Bombas provided a unique design challenge: find a way to represent their many different products and packs while telling the story of their unique technology and highlighting the donation aspect of the brand.


  • UX
  • Design
  • Front-End Development
  • Back-End Development
  • Photography
  • Content Strategy

We established a scalable photography system with the goal to clearly communicate the product offering while making ongoing pack creation a seamless experience for the Bombas merchandising team.


Category pages were designed to make it easy for users to find socks matching their preference whether it's style, occasion or both. The product detail pages were designed to highlight the product features and fit. Paired with photography, the detail pages gives an overview of the fit, key features, and the great product quality.