A refreshing relaunch

Finding great pillows and bedding can be challenging. Coop’s pillows and bedding stand out amongst the crowd. Coop needed a brand refresh and new website that both brought the brand personality to life and allowed customers to easily understand the features and benefits of their products.

We also partnered with Coop on capturing new lifestyle content to supplement the library of product photography on their product pages. Overall, our objective for the site was to increase conversion rates by making it easier to drive users to a product page and to convert.

• As of September 2021, Coop is seeing their highest and most consistent conversion rates in the history of their ecommerce business.

Wondersauce partnered with Coop on the launch of a new brand and ecommerce experience. 

• Brand Strategy and Design
• Content Strategy
• Website UX, Design, and Development
• Content Creation and Production