The best of Subway's restaurant experience — now in app form.

Subway customers often have very specific, complex preferences when it comes to building their favorite sandwich. They demand the ease and speed typical of the fast-food experience. And they value easy access to deals and being rewarded for their brand loyalty.

Wondersauce worked with Subway to take everything that customers would expect when ordering in a physical Subway restaurant and recreate it in an intuitive, user-friendly, modern digital ordering experience. To address the key user insights, we prioritized personalized order flow complete with modifications and add-ons while delivering on value by making it super easy to redeem promotions.

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I’ve had the honor of partnering with Wondersauce several times over the years and as usual, they didn’t disappoint. They bring some of the best design thinking in the market and put their heart into everything they do. I’d recommend them again and again."

Dan Holm, Senior Director, Digital at Subway

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Wondersauce partnered with Subway on a full-scale digital ordering experience that would allow customers to seamlessly place orders for pick-up or delivery across mobile, tablet, and desktop.

• Website UX and Design
• Copywriting